A broad core algorithm change, dubbed the May 2022 core update, is rolling out today, according to Google. The core improvements are intended to improve the relevancy of search results for users. Despite the fact that the update is available now, it will take 1-2 weeks to fully roll out. Googel makes core upgrades to … Read more
Before the scurry begins towards hastily switching over to HTTPS/SSL, in light of Google’s latest announcement that they are now using HTTPS/SSL as a ranking signal in their search algorithm, let’s explore what the news means. What is HTTPS/ SSL? Well quite simply HTTPS is a communications protocol for secure communication over a computer network … Read more
What is Guest Posting? Guest posting is the process of publishing a post on someone else’s website in exchange for exposure or links back to your own website or blog. The most common type of guest posting involves writing high-quality articles and submitting them to other bloggers or publishers in the hopes that they’ll republish … Read more
When considering how to tackle a large blogger outreach campaign you need to simplify the process and break it down into short, yet vital stages. This ensures you establish a platform on which to move forward for further success. With scalable blogger outreach, you should keep three core elements in mind – the content, prospecting … Read more